INDEPENDENT HOCKEY SCOUTING & INTELLIGENCENORTH AMERICA • INTERNATIONAL
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MARKET INTELLIGENCE

NHL Representation Landscape

Representation analysis that treats the individual agent as an analytical unit, not only the agency name.

CORE IDEA

Agency → Agent → Portfolio.

A large agency can contain multiple distinct books of business. Breaking representation into individual agent portfolios allows CADIG to study differences in position, nationality, geography, team concentration, player value and development markets.

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Analytical dimensions

Agency
Individual agent
Player portfolio
Position
Nationality
NHL team
Value tier
Geography / development market

HOW CADIG THINKS
Scouting, development context and hockey intelligence.
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